Wilkinson Hartung, Erin - New England College

Wilkinson Hartung, Erin

Associate Dean of Management; Associate Professor, Business Administration
Office: John Lyons Center, Henniker
Phone: 603.428.2301
Email: ewilkinsonhartung@nec.edu

Expertise and Achievements
Fulbright Scholar, Institute of Marine Sciences, University of Dar es Salaam, Tanzania & Zanzibar, 2012
Conducted research to determine factors of success related to 50 sustainable micro‐enterprise development projects (UN, USAID, VSO, etc.) as a critical part of the burgeoning tourism sector. Taught a Socioeconomics for Marine Planning course to graduate students in Marine Sciences at IMS and offered multiple business planning workshops and advising services to small business owners. Authored a small business blog that chronicled my Fulbright journey in Tanzania. Topics focused on the life stories of regional entrepreneurs, Swahili culture, village life, natural resource allocation, and climate change.

Educational Background
DBA with specialization in International Marketing, Alliant International University
MBA with focus on International Business, U.S. International University
BA in International Relations, Second Major in Business Economics, University of San Diego

Research Interests
• Social venture business models
• Livelihood development and sustainable entrepreneurship in Sub-Saharan Africa

Erin Wilkinson Hartung is a marketing, academic, and business consultant with over 15 years of experience in higher education, global development, and small business advising. Her specialties include competitive analysis, international marketing, consumer behavior, and sustainable entrepreneurship in Sub-Saharan Africa. She has held international teaching positions

Wilkinson Hartung has consulted with numerous small business agencies—such as the SBDC, CWE, and MBDA—assisting small businesses with market planning and training, often times bringing client projects into the classroom. She also has experience in global development championing women’s empowerment as she has worked on several NGO-sponsored international livelihood development projects.

Wilkinson Hartung is a Fulbright Scholar and spent 2012 teaching, doing research, and working on social venture marketing and sustainable entrepreneurship in Tanzania. She continues traveling to Tanzania and is active in her follow up on these entrepreneurship projects long term. Outside of her professional interests, Wilkinson Hartung travels widely, cooks, bikes, and kayaks. A transplant from southern California, she enjoys living in New England with her family and dogs.