Opportunities for Strategic Sales Management Grads
Sales management is one of the most important positions in any business across all industries. Sales drives the success of an organization. It’s fair to say it is the life’s blood of any operation.
Needless to say, companies are very judicious in choosing a person to manage sales. Doing so requires professional skills in sales, recruiting talent, retaining good salespeople, coaching, and financial management.
Those who earn an MBA with a concentration in strategic sales management can propel themselves to the top spots in the profession.
Role of Strategic Sales Management
As a salesperson, you focus on your accounts and managing your own work. While you may work as part of a team, how your co-workers perform has little effect on your own job. That changes dramatically when you become a sales manager. In such a role, you are now responsible for the performance of the entire team.
Some of the responsibilities can include:
- Setting sales goals for each member of the team
- Analyzing data to develop sales strategy
- Managing the finances of the sales team
- Considering feedback from customers to help determine the focus of sales efforts
- Coordinating sales training and career development for members of the team
- Coaching members of the team
The job is both in demand and well compensated. The U.S. Bureau of Labor Statistics projects a 7 percent increase in the number of sales managers by 2026, with almost 29,000 new people taking on the job.
The BLS also reports that the median salary for sales managers reached $117,960 in May 2016, with the top 10 percent in the profession earning more than $208,000.
Strategic sales management is one of the most important positions a person can hold in a business. Earning an MBA with a focus in strategic sales can be the first step toward attaining the best jobs the profession has to offer.
A variety of opportunities are available for sales managers, especially those who have earned an MBA. They include the following:
Sales Team Manager
An MBA graduate with a concentration in strategic sales management is perfectly positioned to lead a large sales team at any kind of company across all industries. Sales managers are needed in almost every type of organization.
Diverse B2B or B2C Sales
Some sales managers decide to focus on a particular industry or a certain type of sales. This usually falls into the “business to business” or “business to consumer” category. An example of the first might be an equipment supplier to major manufacturers. An example of the second is the retail industry, where products are sold directly to consumers.
Some MBA graduates decide to go the consultant route, providing needed guidance and direction for an organization’s sales team. In some cases, they might be brought in to manage a team or sales department temporarily, especially if big changes are being made.
MBA graduates with a focus in strategic sales also are perfectly suited to start their own business. With the finance and business background of an MBA, as well as the high-level skills in sales, an MBA graduate can enter the ranks of entrepreneurs with the knowledge and skills needed for success.